A celebration of innovation, artistry, and textile heritage, the 1964 American Fabrics No. 64 Summer Catalog blends fashion forecasting with technological insight and global design inspiration. With a dynamic cover by W. Lully and a pullout silk reproduction of John Trumbull’s The Signing of the Declaration of Independence, this issue stands out as both a collectible and a comprehensive industry reference. Ideal for textile collectors, design professionals, and fashion historians.
Item Condition:
This catalog is in good condition. The exact item pictured is the one you will receive. Please check images for reference. Each catalog is packaged with a plastic protective covering for preservation. Combined shipping available on multiple purchases.
Cover Design:
-
Designed by W. Lully, featuring an enlarged plaid motif in two of the season’s leading fashion colors—an abstract, trend-forward visual statement.
Special Insert:
-
Pullout Reproduction – A Masterpiece in Silk
A framable woven silk artwork of The Signing of the Declaration of Independence by John Trumbull, produced in Lyon by master weaver E. A. Wullschleger.
Directions in Fabric and Fashion:
Forecasts and material innovation highlights for Summer 1964:
-
The Midas Touch – Metallic effects and finishes
-
Lace in Expanding Roles – From fashion to interiors
-
Simulated leather in 100% cotton, rayon/velour blends, knitted oxford dress shirts
-
Hand-crocheted raffia and vintage fashion inspirations
-
Focus on 1965 outlook, ready-for-travel fashion, and Southern elegance in drapery
-
Innovations in three-dimensional rainwear and prints for home décor
Directions in Stretch:
Exploring the rapid growth of stretch textiles in multiple markets:
-
Corded and leather-like textures
-
Stretch swimwear, knitwear, printed shirts, and tailored menswear
-
Aprés-ski and lounge comfort stretch garments
-
Classic wool types with stretch properties
16-Page Stretch Feature: "Stretch Surges Ahead"
A comprehensive report on the state and future of stretch fabrics:
-
Stretch Is Here To Stay – Market permanence and consumer demand
-
Stretch Is Good For Everyone – Benefits across apparel categories
-
A Vast Market in Comfort Stretch – Focus on ease, fit, and lifestyle
-
The Scientific Breakthrough – Stretch fiber development and engineering
-
You Need Knowledge To Promote Stretch – Education for brands and retailers
-
Stretch Names Surface Textures – Branding and product differentiation
-
The Responsibility of the Textile Industry – Standards, quality, and future innovation
Feature Stories & Industry Reports:
-
The American Craftsmen Collection
Owens-Corning commissions five artisans to design handwoven Fiberglas textiles for modern industrial production. -
Calligraphy in Textile Design
Examines how ancient Eastern calligraphy influences modern abstract textile motifs. -
The Christian Dior Story
Behind the scenes at Dior, with a focus on the design legacy and influence of Marc Bohan. -
The Historic Textile Collections of Europe
A curated travel guide to European textile museums and archives, by country and city. -
"Live Like an American"
A look at how Swiss department stores adopted U.S. lifestyle standards to market fashion and home goods.
Marketing Presentations:
-
The Real Story of French Chavacette
The rise of this textured acetate yarn and its impact on American fashion production. -
From Famous Staple to Modern Stretch
Cone Mills’ transformation from cotton supplier to leader in stretch fabric innovation. -
Progress Report on Durst Longcloth
A success story of a polyester-cotton blend gaining industry-wide adoption.
Shipping Information:
We offer combined shipping for multiple items. Please contact us with questions or requests for additional vintage issues.
The 1964 American Fabrics No. 64 Summer Catalog is both a collectible textile time capsule and a forward-looking industry guide. Its rare silk insert, cutting-edge stretch report, and global design insights make it a standout addition to any vintage fashion or fabric archive.