1974 Konsument Summer Catalog cover featuring a couple holding hands, showcasing summer fashion trends from the East German mail-order house Konsument at Kulturhaus.
Side view of the 1974 Konsument Summer Catalog, prominently displaying summer fashion styles with a couple in front of Kulturhaus, highlighting East German design.
Interior pages of the 1974 Konsument Summer Catalog featuring three women modeling summer dresses in vibrant colors and styles, showcasing mid-70s women's fashion.
Interior pages of the 1974 Konsument Summer Catalog displaying various outfits on models, including stylish tops and pants, emphasizing the fashion trends of the 1970s in East Germany.
1974 Konsument Summer Catalog showcasing various stylish women's dresses including short-sleeved and sleeveless options, featuring feminine prints and patterns, perfect for summer fashion.
1974 Konsument Summer Catalog featuring women in vibrant floral and plaid dresses, reflecting mid-70s fashion trends, ideal for summer wear.
1974 Konsument Summer Catalog displaying a collection of elegant women's dresses with diverse color schemes and styles from the 1970s, emphasizing summer fashion trends.
1974 Konsument Summer Catalog illustrating women in sophisticated summer apparel, including skirts and blouses with stylish patterns, representing fashion of the 1970s.
1974 Konsument Summer Catalog portraying women in tailored suits and dresses, showcasing sleek designs and colors typical of the mid-70s fashion era.
1974 Konsument Summer Catalog showcasing stylish children’s fashion with colorful dresses and outfits in a playful setting.
1974 Konsument Summer Catalog featuring kids in vibrant summer clothing with floral patterns and playful designs in an outdoor environment.
1974 Konsument Summer Catalog displaying a variety of children's fashion styles, including shorts and colorful dresses, in a cheerful indoor setting.
1974 Konsument Summer Catalog highlighting youthful summer outfits for girls and boys, characterized by bright colors and unique patterns.
1974 Konsument Summer Catalog presenting stylish casual wear for children, including coordinated ensembles perfect for school and leisure activities.
1974 Konsument Summer Catalog showcasing stylish men's fashion, featuring multiple tailored suits and formal attire for summer events.
1974 Konsument Summer Catalog displaying a range of men's casual shirts and suits, highlighting mid-70s fashion trends.
1974 Konsument Summer Catalog presenting various colored men's dress shirts, featuring contemporary styles from the 1970s.
1974 Konsument Summer Catalog illustrating a selection of fashionable footwear, including various styles of shoes suitable for spring.
1974 Konsument Summer Catalog featuring a variety of socks, showcasing different colors and patterns prevalent in the 1970s.
1974 Konsument Summer Catalog showcasing mid-70s modern furniture designs including a red sofa, patterned beds, and stylish armchairs, reflecting the contemporary aesthetics of the era.
1974 Konsument Summer Catalog presenting a variety of textile designs featuring colorful tablecloths, decorative table coverings, and cozy blankets, illustrating vibrant patterns suitable for home decor.
1974 Konsument Summer Catalog with an array of lace curtains in various patterns, demonstrating elegant window treatments and decorative elements for living spaces.
1974 Konsument Summer Catalog displaying a collection of essential kitchen gadgets and appliances, highlighting retro homeware and utensils from the 1970s era.
1974 Konsument Summer Catalog featuring a colorful assortment of dinnerware and decorative pottery, showcasing the trendy designs and styles of tableware available in the 1970s.
1974 Konsument Summer Catalog showing various sports and outdoor equipment, including a child on a swing, paddles, and bikes, showcasing mid-70s recreational trends.
1974 Konsument Summer Catalog featuring children's toys and outdoor play items, including prams, a doll, and a tricycle, highlighting mid-70s child fashion and play culture.
1974 Konsument Summer Catalog displaying camping and outdoor gear, including tents and boats, emphasizing leisure activities from the mid-70s.
1974 Konsument Summer Catalog cover featuring a woman in a stylish patterned coat, showcasing mid-70s fashion trends and women's outerwear.
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1974 Konsument Summer Catalog cover featuring a couple holding hands, showcasing summer fashion trends from the East German mail-order house Konsument at Kulturhaus.Side view of the 1974 Konsument Summer Catalog, prominently displaying summer fashion styles with a couple in front of Kulturhaus, highlighting East German design.Interior pages of the 1974 Konsument Summer Catalog featuring three women modeling summer dresses in vibrant colors and styles, showcasing mid-70s women's fashion.Interior pages of the 1974 Konsument Summer Catalog displaying various outfits on models, including stylish tops and pants, emphasizing the fashion trends of the 1970s in East Germany.1974 Konsument Summer Catalog showcasing various stylish women's dresses including short-sleeved and sleeveless options, featuring feminine prints and patterns, perfect for summer fashion.1974 Konsument Summer Catalog featuring women in vibrant floral and plaid dresses, reflecting mid-70s fashion trends, ideal for summer wear.1974 Konsument Summer Catalog displaying a collection of elegant women's dresses with diverse color schemes and styles from the 1970s, emphasizing summer fashion trends.1974 Konsument Summer Catalog illustrating women in sophisticated summer apparel, including skirts and blouses with stylish patterns, representing fashion of the 1970s.1974 Konsument Summer Catalog portraying women in tailored suits and dresses, showcasing sleek designs and colors typical of the mid-70s fashion era.1974 Konsument Summer Catalog showcasing stylish children’s fashion with colorful dresses and outfits in a playful setting.1974 Konsument Summer Catalog featuring kids in vibrant summer clothing with floral patterns and playful designs in an outdoor environment.1974 Konsument Summer Catalog displaying a variety of children's fashion styles, including shorts and colorful dresses, in a cheerful indoor setting.1974 Konsument Summer Catalog highlighting youthful summer outfits for girls and boys, characterized by bright colors and unique patterns.1974 Konsument Summer Catalog presenting stylish casual wear for children, including coordinated ensembles perfect for school and leisure activities.1974 Konsument Summer Catalog showcasing stylish men's fashion, featuring multiple tailored suits and formal attire for summer events.1974 Konsument Summer Catalog displaying a range of men's casual shirts and suits, highlighting mid-70s fashion trends.1974 Konsument Summer Catalog presenting various colored men's dress shirts, featuring contemporary styles from the 1970s.1974 Konsument Summer Catalog illustrating a selection of fashionable footwear, including various styles of shoes suitable for spring.1974 Konsument Summer Catalog featuring a variety of socks, showcasing different colors and patterns prevalent in the 1970s.1974 Konsument Summer Catalog showcasing mid-70s modern furniture designs including a red sofa, patterned beds, and stylish armchairs, reflecting the contemporary aesthetics of the era.1974 Konsument Summer Catalog presenting a variety of textile designs featuring colorful tablecloths, decorative table coverings, and cozy blankets, illustrating vibrant patterns suitable for home decor.1974 Konsument Summer Catalog with an array of lace curtains in various patterns, demonstrating elegant window treatments and decorative elements for living spaces.1974 Konsument Summer Catalog displaying a collection of essential kitchen gadgets and appliances, highlighting retro homeware and utensils from the 1970s era.1974 Konsument Summer Catalog featuring a colorful assortment of dinnerware and decorative pottery, showcasing the trendy designs and styles of tableware available in the 1970s.1974 Konsument Summer Catalog showing various sports and outdoor equipment, including a child on a swing, paddles, and bikes, showcasing mid-70s recreational trends.1974 Konsument Summer Catalog featuring children's toys and outdoor play items, including prams, a doll, and a tricycle, highlighting mid-70s child fashion and play culture.1974 Konsument Summer Catalog displaying camping and outdoor gear, including tents and boats, emphasizing leisure activities from the mid-70s.1974 Konsument Summer Catalog cover featuring a woman in a stylish patterned coat, showcasing mid-70s fashion trends and women's outerwear.

1974 Konsument Summer Catalog

Original Magazines
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Description

1974 Konsument Summer Catalog – Neues Leben Mail-Order – Women’s Fashion – Good Condition

This authentic East German summer fashion catalog from 1974 features stylish, mid-70s women’s dresses made with lightweight synthetic fabrics like Dederonjersey and Gründruckjersey—perfect for warm weather and casual elegance.

The condition of the item is in good condition. The item being pictured in this listing is exactly the same item you will receive.
Please check picture for condition purposes.
We do offer combined shipping, just ask.
All of our items come with a plastic protective covering.

Fashion Details – Left Page

Dress 1
– Color: Aqua blue
– Features: Short sleeves, Peter Pan collar, button-front closure
– Material: Printed Dederon Jersey (Polyamid)

Dress 2
– Color: White with colorful floral print
– Features: Sleeveless, red sash belt, above-the-knee hemline
– Material: Gründruckjersey (Polyester)

Dress 3
– Color: Orange
– Features: V-neck, white and navy contrast trim, fabric belt
– Material: 100% Polyamid

Fabric terms:
– Damenkleid Women's dress
– Dederonjersey A soft, wrinkle-resistant synthetic jersey, common in the GDR
– Gründruckjersey A base-printed jersey fabric often used for affordable mass-market garments

Right Page – Message to the Customer (Translated Summary)

Dear Customer,
The employees of the “Neues Leben” mail-order house have carefully and conscientiously selected the items in this catalog. Your suggestions and preferences were considered during our collective planning discussions.
We hope you enjoy your shopping experience.

— The team of the “Neues Leben” Versandhaus

This catalog is an excellent piece for fashion historians, Cold War collectors, or those studying textile culture in the former GDR.

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