Cover of Mad Magazine July 1965 No. 96 Middle-of-the-Road Issue featuring a playful illustration of a boy painting a road, emphasizing humor and satire.
Contents page of Mad Magazine July 1965 No. 96 Middle-of-the-Road Issue, listing vital features and departments of the magazine including humorous parodies and sketches.
Inside page of Mad Magazine July 1965 No. 96 Middle-of-the-Road Issue showcasing 'Spy vs. Spy' feature with comic panels and humorous illustrations related to espionage.
Cover of Mad Magazine July 1965 No. 96 Middle-of-the-Road Issue featuring a humorous advertisement parody. A musician in a military uniform is playing a tuba with various cereal boxes displayed. This issue is rated 4.0 VG, without a label, illustrating classic mid-century satire.
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Cover of Mad Magazine July 1965 No. 96 Middle-of-the-Road Issue featuring a playful illustration of a boy painting a road, emphasizing humor and satire.Contents page of Mad Magazine July 1965 No. 96 Middle-of-the-Road Issue, listing vital features and departments of the magazine including humorous parodies and sketches.Inside page of Mad Magazine July 1965 No. 96 Middle-of-the-Road Issue showcasing 'Spy vs. Spy' feature with comic panels and humorous illustrations related to espionage.Cover of Mad Magazine July 1965 No. 96 Middle-of-the-Road Issue featuring a humorous advertisement parody. A musician in a military uniform is playing a tuba with various cereal boxes displayed. This issue is rated 4.0 VG, without a label, illustrating classic mid-century satire.

Mad Magazine July 1965 No. 96 Middle-of-the-Road Issue 4.0 VG No Label

Original Magazines
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Description

Mad Magazine – July 1965 – No. 96 – “Middle-of-the-Road Issue” – VG 4.0 – No Label

This July 1965 issue of MAD Magazine (No. 96) delivers another round of unforgettable satire with the irreverent style that defined an era. Headlined as the “Middle-of-the-Road Issue,” it skewers everything from Cold War spy thrillers to household advertising, garden catalogs, and sales gimmicks. Alfred E. Neuman grins from the cover with his usual wit:

“One of the biggest improvements we could make in the American Home is to take the scale out of the bathroom and put it in front of the refrigerator!”

Condition: Graded 4.0 Very Good

  • No address label

  • General surface wear and age-appropriate handling

  • Please refer to photos for precise condition

  • Includes protective plastic sleeve

  • Combined shipping available – just ask!

Publisher Details

  • Publisher: William M. Gaines

  • Editor: Albert B. Feldstein

  • Art Director: John Putnam

  • Production: Leonard Brenner

  • Associate Editors: Jerry De Fuccio, Nick Meglin

  • Contributors: The Usual Gang of Idiots

Departments & Feature Highlights

  • Substandard Brands, Inc. – Department of the Inferior Dept. (p.4)
    A biting parody of cheap knockoffs and misleading brand names.

  • The Man from A.U.N.T.I.E. – Hollerin’ Uncle Dept. (p.7)
    A hilarious spoof on spy tropes, this time featuring a meddling aunt.

  • Don Martin On the Job (p.13)
    The King of Sound Effects strikes again in office antics and absurdity.

  • Spy vs. Spy / Spy vs. Spy vs. Spy – Joke and Dagger Dept. (pp.17, 23, 40)
    Triple the espionage, triple the sabotage in this Cold War parody series.

  • Unspoken Messages in TV Commercials – Sponsor Speak Dept. (p.18)
    The real meaning behind those overly cheerful ad lines.

  • Show Biz Celebrities in Everyday Life – Off But Still “On” Dept. (p.20)
    A jab at how stars behave when the cameras are off.

  • Future Sales Gimmicks for Conservative Institutions – Previews of Drumming-Up Attractions (p.24)
    Wild ideas to market the blandest institutions.

  • MAD’s Seed and Garden Catalogue – Hoe-Hum Dept. (p.29)
    Cultivate comedy with these absurd horticultural offerings.

  • The Lighter Side of the Boss – Berg’s-Eye View Dept. (p.32)
    Dave Berg delivers more workplace humor with his classic observational style.

  • TV Commercial Aids – Out, Damned Spot! Dept. (p.37)
    Mocking ridiculous TV product demos that promise miracles.

  • Crazy Fists (Another Gutsy MAD Movie) – Socko B.O. Dept. (p.41)
    A punchy film parody in full MAD cinema flair.

  • Baseball Foto-Plays – Out of Left Field Dept. (p.14)
    A photo-driven parody of America’s pastime.

Quote from Alfred E. Neuman:

“One of the biggest improvements we could make in the American Home is to take the scale out of the bathroom and put it in front of the refrigerator!”

A well-preserved issue that captures the clever, chaotic brilliance of MAD in the heart of the 1960s. A must-have for collectors of mid-century satire and pop culture parody.

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